The report indicates that out of 115 brands of cereals examined, 19 were advertised to children, compared to 27 that were marketed to parents as good food choices for their kids. In a new report, the Yale Rudd Center For Food Policy & Obesity revealed that cereal companies marketed the least nutritious products to children while promoting healthier ones to parents. Obviously not the bran, oat, or corn flakes varieties, but those pre-sweetened cereals like, Cocoa Puffs, Froot Loops, or Honey Smacks. Whether it be the perpetual candy commercials during kids' programming, or ads upon ads of sugary drinks being advertised, children are extremely tempted by the foods they see on TV.Īmong the biggest marketing campaigns towards children food products is cereal. recently announced that it would stop running junk food ads during its programming, there's still a heaping bowl of commercials advertising unhealthy snacks to the younger viewing audience.
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